5 Steps to Effectively Measure Your Social Media Marketing Strategy

Are you looking for ways to measure the success of your social strategy? Need to demonstrate a return on investment of your social media marketing campaigns?

Salesforce share their guide to social media measurement in this infographic.

Here’s a quick summary:

  • Align your objectives
  • Measure reach and share of conversation
  • Measure conversions and sales
  • Track and measure your leads
  • Measure your cost savings

Check out the infographic for more detail.

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Jon Tewes
Jon Tewes
Jon is the founder and owner of DesignBy2s. He believes that helping small businesses with web design here in Lincoln Nebraska is about more than just building a website. It's about building a relationship with the business and striving to provide the best return on their investment.