Are you considering using influencers to promote your business in 2019? Need some facts and figures to help you form and execute your influencer marketing strategy?
Influencer Marketing Hub share the stats you need to know in this infographic.
Here’s a handful of what’s included:
- Earned Media Value Averages 5.2x per $1 Spent
- Campaigns Focused on Branding or Engagements Generate 8x ROI
- Direct Response ROI is 1.8x per $1 Spent
- E-commerce Campaigns Returned Approximately 80 cents per $1 spent
- The Larger the Influencer, the Lower the ROI
- Instagram Posts Using Popular Hashtags to Denote Promotion Have Increased Greatly Over the Last 2 Years
Check out the infographic for more detail.