7 Ways to Improve Your Email Subject Lines & Boost Open Rates

Are you looking for ways to improve your email marketing strategy? Want to craft better email subject lines that encourage more people to open them?

MDG Advertising share their tips for email marketing success in this infographic.

Here’s a quick summary:

  • Don’t be spammy
  • Convey urgency and action
  • Add personalisation
  • Be mindful of mobile and length
  • Experiment with numbers and emojis
  • Care about capitalisation and punctuation
  • Focus on the “from”

Check out the infographic for more detail.

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Jon Tewes
Jon Tewes
Jon is the founder and owner of DesignBy2s. He believes that helping small businesses with web design here in Lincoln Nebraska is about more than just building a website. It's about building a relationship with the business and striving to provide the best return on their investment.