B2B Content Marketing: 40 Stats & Facts to Guide Your Strategy

Are you a B2B provider and considering investing in content marketing? Not 100% convinced if content marketing can benefit your B2B business?

MDG Advertising share the stats and facts you need to know in this infographic.

Here’s a quick summary:

  • B2B Content Marketing Is Popular but Still Maturing
  • Content Effectively Sparks Lead Generation
  • Content Success Starts with Goals, a Plan, and Measurement
  • Content to Needs to Be High-Quality and Credible
  • Different Content Formats Serve Different Roles
  • Reaching Audiences Is as Important as Content Creation

Check out the infographic for more detail.

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Jon Tewes
Jon Tewes
Jon is the founder and owner of DesignBy2s. He believes that helping small businesses with web design here in Lincoln Nebraska is about more than just building a website. It's about building a relationship with the business and striving to provide the best return on their investment.